Case Studies — Retail Entertainment Design (R.E.D.)
"When I have a commitment to deliver content to my clients, it has to be delivered. We considered every available option - including moving our office - and found that Speakeasy Business Ethernet was the only affordable service offering the bandwidth we needed to continue operating our business effectively. The install was simple, and the reliability has been brilliant."
— Brad Hirsh, President + COO
- Full Case Study 69 KB
Company Background
Retail Entertainment Design (R.E.D.) is an entertainment marketing company that delivers media experiences to Fred Meyer, Hollywood Video, Costco Canada, Hot Topic, Tween Brands (Justice and Limited Too), and many other retail partners. Their work involves developing video media experiences for over 12,000 retail stores nationwide. Media elements include High-Definition footage, music videos, movie & game trailers, merchandising features, branding elements and advertising messages woven together uniquely for each brand. Based in Bellevue, Washington, the company has about 25 employees.
Overview
- Challenge
As more and more clients requested digital file delivery, R.E.D. quickly outgrew their 1.5 Mbps T1 connection. R.E.D. needed a bandwidth solution that was just as reliable as a T1, without being expensive or complicated to install. - Solution
With a 10 x 10 Mbps Speakeasy Business Ethernet connection, R.E.D. can easily deliver massive video files across their network to hundreds of retail locations. Speakeasy Business Ethernet uses existing infrastructure, so there's no need to run cable or upgrade facilities. With a 99.99% uptime guarantee, Speakeasy Business Ethernet delivers T1-equivalent reliability. And the installation process required less than three hours of on-site work. - Results
R.E.D. saved tens of thousands in capital costs with Speakeasy Business Ethernet. R.E.D. was up and running quickly and has enjoyed consistent uptime. Plus, employees are now free to access the Internet - even when files are uploading or downloading. They've even been able to cancel their back-up DSL lines.